What is Smart Sums?

Turn on our new Smart Sums technology and promote larger gifts. Our Smart Sums technology (algorithm) automatically presents optimized suggested donation amounts to your donors customized for one-time versus monthly donations, and updated throughout the year to reflect seasonal variances in donations. Smart Sums are specific to your charity if your charity has received a sufficient number of donations through CanadaHelps for us to do so. Otherwise, they are reflective of the giving behaviour of charities doing similar work and of a similar size to your organization.

To switch on Smart Sums for any of your Customizable Donation Forms, go into the form’s settings and choose Smart Sums in the one-time donations and/or monthly donations area.

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